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How Brands Use Mystery Boxes to Increase Awareness and Sales Mystery boxes are a very popular feature in online games. They offer a chance to get rare items at a discounted price. They have been criticized for promoting wastefulness and consumerism. Create boxes that are themed around a hobby like hiking, golfing or cooking, and include items that enthusiasts will appreciate having. You can also include items related to a TV or celebrity show. are a fantastic method to test
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