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Why Mystery Boxes Are a Hot Trend in Online E-Commerce Mystery boxes are a burgeoning trend in e-commerce, capturing the attention of customers around the world. These carefully curated packages of surprise goodies are popular on social media platforms like TikTok and YouTube with unboxing videos like The Royalty family's video that has racked up over 4.6 million views. The drawback of mystery box shopping is that customers could be disappointed if receive low-quality or unwanted products. In these c
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