Amazon DSP vs Sponsored Display Ads: An in-Depth C..

3 w - Translate

Amazon DSP vs Sponsored Display Ads: An in-Depth Comparison

Amazon DSP, or Amazon Demand-Side Platform, is Amazon’s own advertising demand-side platform. It allows advertisers and agencies to programmatically buy display ads on Amazon properties like Amazon.com, IMDb, and Goodreads, as well as off-Amazon sites and apps.

#amazondsp,#amazonadvertising
https://medium.com/amazon-sell....ing-strategies/amazo

medium.com

Amazon DSP vs Sponsored Display Ads: An in-Depth Comparison | by Prateek S | Amazon Selling Strategies | Feb, 2024 | Medium

You’re an Amazon seller looking to expand your advertising reach, and you’ve heard about Amazon DSP and Sponsored Display. But what’s the difference, and which one is right for your business? Don’t…

Comment