What is Schema and How It Helps in SEO and AEO

‘Schema’ is becoming increasingly crucial as digital marketing and SEO develop. Keywords and backlinks are no longer the only factors for ranking in search engines. When they learn, they now think about the situation or purpose of writing a text. Schema markup is the tool used to help with this. In this complete guide, we will discuss Schema, how it boosts your website in search engines, why it is beneficial, and its significant role in Answer Engine Optimization (AEO).

What is the meaning of Schema Markup?
Using schema markup on your website’s HTML, you help search engines access the main points on your pages. It applies terminology established by Schema.org, which is produced in cooperation by Google, Bing, Yahoo, and Yandex. It adds extra information to your material by distinguishing articles, products, reviews, events, and similar things.

Schema ensures that search engines correctly understand the content on your site and sometimes add it to exceptional search results called rich snippets.

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