The Evolution of PR in India: From Traditional to Digital

Today’s professionals are just as comfortable working on digital platforms and virtual communities as they once were with traditional events. However, even with all this technology, one thing hasn’t changed: great PR still depends on strong storytelling that builds trust.

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The Evolution of PR in India: From Traditional to Digital

Public relations in India has undergone a striking transformation. What once meant quietly visiting newsrooms and sending out press notes has now...