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Why Mystery Boxes Are a Great Way to Build Brand Loyalty A mystery box can be an excellent way to immerse an audience in a story which will take time to end. JJ Abrams has used this technique frequently in his films. His film Lost was a prime example of this. He asked the audience questions that he would not answer and then kept their interest for many years. They have carefully selected selection. Mystery boxes have become a huge trend in the world of online shopping that has captivated shoppers around the glob
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